{"title":"Protein \u0026 Fitness","description":"\u003cp\u003eFuel your body with our curated selection of protein and fiber-rich superfoods. From plant-based protein powders to gut-friendly fiber sources — clean, natural, and effective.\u003c\/p\u003e","products":[{"product_id":"chicory-root-powder","title":"Instant Chicory Root Powder 200g | Caffeine-Free Coffee Alternative | High Inulin Prebiotic Fiber | No Added Sugar | Gluten Free | Halal | Instant Drink Mix","description":"\u003cp data-start=\"446\" data-end=\"712\" class=\"PDq2pG_selectionAnchorContainer\"\u003eEnjoy the rich, roasted taste of coffee without the caffeine with \u003cstrong data-start=\"512\" data-end=\"553\"\u003eHON FOODS \u003c\/strong\u003eInstant Chicory Root Powder. Made from carefully selected chicory roots, this instant beverage is naturally rich in inulin prebiotic fiber and dissolves quickly in hot or cold water.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"714\" data-end=\"884\"\u003eWhether you're reducing caffeine intake or looking for a flavorful coffee alternative, this smooth, naturally roasted drink is a convenient choice for everyday enjoyment.\u003c\/p\u003e","brand":"HON Foods","offers":[{"title":"Default Title","offer_id":55136983646513,"sku":"A0021","price":29.99,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2805\/2785\/files\/1_3ca67675-0c69-4125-acf3-200b5859912a.png?v=1780739634"},{"product_id":"soya-milk-powder","title":"Soy Milk Powder 300g | 42% Plant Protein | Unflavoured | Rich in Calcium | Instant Mix | Lactose Free | Plant-Based | Non-GMO | Gluten Free | Halal","description":"\u003cp data-start=\"274\" data-end=\"572\" class=\"PDq2pG_selectionAnchorContainer\"\u003eEnjoy nutritious, creamy plant-based goodness with \u003cstrong data-start=\"325\" data-end=\"354\"\u003eHON Foods Soy Milk Powder\u003c\/strong\u003e. Made from high-quality non-GMO soybeans, this \u003cstrong data-start=\"402\" data-end=\"441\"\u003eunflavoured instant soy milk powder\u003c\/strong\u003e delivers \u003cstrong data-start=\"451\" data-end=\"472\"\u003e42% plant protein\u003c\/strong\u003e and is naturally \u003cstrong data-start=\"490\" data-end=\"506\"\u003elactose free\u003c\/strong\u003e, making it an excellent dairy alternative for everyday nutrition.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"574\" data-end=\"874\"\u003eRich in calcium and easy to dissolve in water, it is ideal for preparing soy milk, adding to coffee, tea, smoothies, protein shakes, cereals, cooking, and baking. With no artificial colours, flavours, or preservatives, HON Foods Soy Milk Powder offers clean, wholesome nutrition for the whole family.\u003c\/p\u003e","brand":"HON Foods","offers":[{"title":"Default Title","offer_id":50401154597169,"sku":"A0024","price":29.99,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2805\/2785\/files\/2_6a778f67-8d84-47d1-a620-4833a764f1e0.png?v=1780747980"},{"product_id":"organic-whole-psyllium-husks","title":"Organic Psyllium (Isabgol) Whole Husk 200g | 99% Purity Tested | USDA Organic | Premium White Husk | High Plant-Based Soluble Fiber | Supports Gut Health \u0026 Healthy Cholesterol Levels | Non-GMO | Gluten Free | Halal","description":"\u003cp data-start=\"1491\" data-end=\"1803\" class=\"PDq2pG_selectionAnchorContainer\"\u003eIncrease your daily fiber intake naturally with \u003cstrong data-start=\"1539\" data-end=\"1590\"\u003eHON Foods Organic Psyllium (Isabgol) \u003c\/strong\u003eWhole Husk. Sourced from premium-quality white psyllium and offering 99% purity verified by an independent third-party laboratory, it delivers high-quality soluble fiber to support digestive wellness and overall health.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1805\" data-end=\"2097\"\u003eUSDA Organic, Non-GMO, Gluten Free, and Halal certified, this clean-label psyllium husk contains no artificial additives or preservatives. Regular use helps support healthy digestion, bowel regularity, gut health, and helps maintain healthy cholesterol levels already within the normal range.\u003c\/p\u003e\n\u003cp data-start=\"2099\" data-end=\"2204\"\u003eSimply stir into water, juice, smoothies, yogurt, or your favorite recipes for an easy daily fiber boost.\u003c\/p\u003e","brand":"HON Foods","offers":[{"title":"Default Title","offer_id":50798181122353,"sku":"A0028","price":39.99,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2805\/2785\/files\/3_b8f5cccd-dbe2-4ecf-b8de-b242b16b85d9.png?v=1781930823"},{"product_id":"hon-foods-organic-spirulina-powder","title":"Organic Spirulina Powder 100g | USDA Organic | Up to 60% Plant Protein | High Phycocyanin | Natural Algae Superfood | Non-GMO | Halal | Gluten Free","description":"\u003cp data-start=\"803\" data-end=\"1114\" class=\"PDq2pG_selectionAnchorContainer\"\u003eFuel your day with \u003cstrong data-start=\"822\" data-end=\"860\"\u003eHON FOODS Organic Spirulina Powder\u003c\/strong\u003e, a premium blue-green algae grown under controlled conditions and certified \u003cstrong data-start=\"937\" data-end=\"953\"\u003eUSDA Organic\u003c\/strong\u003e. Naturally containing up to\u003cstrong data-start=\"976\" data-end=\"1003\"\u003e 60% plant protein\u003c\/strong\u003e, this fine, water-soluble powder is rich in naturally occurring \u003cstrong data-start=\"1068\" data-end=\"1113\"\u003ephycocyanin, chlorophyll, and carotenoids\u003c\/strong\u003e.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1116\" data-end=\"1292\"\u003eIts smooth texture blends easily into smoothies, juices, yogurt, salads, soups, and other foods, making it a simple way to add nutrient-rich spirulina to your everyday routine.\u003c\/p\u003e","brand":"HON Foods","offers":[{"title":"Default Title","offer_id":55165238608177,"sku":"A0045","price":39.99,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0884\/2805\/2785\/files\/powder_3.png?v=1780739233"},{"product_id":"fenugreek-flakes-300g","title":"Defatted Fenugreek Flakes (Methi Flakes) 300g | Single Ingredient | High Plant Protein \u0026 Dietary Fiber | Zero Sugar | Gluten Free | Non-GMO | Keto Friendly | Metabolic-Superfood","description":"\u003cp data-start=\"1040\" data-end=\"1456\" class=\"PDq2pG_selectionAnchorContainer\"\u003eHON FOODS Premium 100% Defatted Fenugreek Flakes are made from carefully selected fenugreek and contain only one ingredient—nothing else. This clean-label product is naturally high in plant-based protein and dietary fiber, with zero sugar and low calories. 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